Thursday, December 20, 2012

My best work at Saatchi & Saatchi

Media changes and platforms come and go but storytelling is eternal.
Through storytelling we invite people to enter our world.
A little pretentious as an introduction but essentially true about what I have
tried to do.


The work I'm proudest of isn't a commercial.It's for the Iraq and Afghanistan Veterans of America.
 2 stories of 2 remarkable people made for an awards dinner celebrating their incredible achievements.
 





Next is a novel kind of storytelling via games. 2 games in an iAd experience that was
pushing the boundaries for what has been seen as a traditional brand.


And if you want the recipe for how to create a BeautyMonster here you go.





Here is the heroic story of an Olay Olympian.A truly beautiful story.




From heroism to simple sensuality.Inspiring in a very different way.




And finally the story of a cool cat.





And to everyone who thinks beauty advertising is modelly models and no idea
here are 2 that are not like that at all.
















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